U Beauty is likely a brand you cannot stop hearing about. As I am forever on a quest to make my skin look as ageless as possible for as long as possible, I am always delving into every exciting brand. So when I heard the buzz about U Beauty products, a sustainable luxury skincare brand, I couldn’t wait to experience the line. Given that this line has been around since 2019 I am admittedly a little late to the game but here is what I will share (sneak peek to the summary), I wish I hadn’t waited this long. U Beauty eliminated many steps and ineffective skincare treatments, from my beauty cabinet. This is streamlined, minimal, and effective skincare. I am so pleased with the line and I couldn’t wait to share more.
Behind the brand
The brainchild of U Beauty is Tina Craig (you may know her as the skincare-obsessed blogger behind Bag Snob). She founded U Beauty because she was inspired to create beauty products that optimized her routine and skincare. The goal was to create products that would eliminate so many skincare routine steps.
U Beauty launched in 2019 with a single product, the Resurfacing Compound. You know a product is good when within 24 hours of being available for pre-sale, U Beauty sold out completely and then, sold out again on Net-a-Porter when the product officially launched days later.
Craig has since expanded her beauty empire to include The SUPER Hydrator (AKA “the world’s most intelligent moisturizer”) and many other products which have quickly become big-sellers.
What fascinates me about this brand is the minimalism (there are only 10 products) – each and every product Craig launches is cutting edge and launched with a unique purpose.
Today I am going to write about my experience with The U Beauty Duo specifically because I think it’s a must-have in every skincare routine BUT there are so many other standouts.
For example, there is The SCULPT Arm Compound, which targets arms with a unique blend of marine extracts, probiotics, and ferments. The result is arms that appear firmer, smoother, and more sculpted—invisible shapewear for your arms.
A newer launch, and also receiving a ton of beauty buzz is The PLASMA Lip Compound, a transformative treatment that plumps and contours the lips with a 3D pillow-effect for natural-looking enhancement with immediate and sustained results. After a single application, I threw away every other lip treatment product I ever tried. It is thick and plumping and provides instant locked-in hydration and visible amplification of lip color, softness, and smoothness; without stickiness (key!). They also just launched three beautiful colors.
What is it about U Beauty’s skincare products that make them so sought-after? It’s all about the SIREN Capsule Technology.
The hero ingredient
Exclusive to U Beauty, the SIREN Capsules feature patent-pending molecules that allow the product’s formula to deliver critical active ingredients—retinol, vitamin C, and hyaluronic acid—only where the skin needs it most. Instead of releasing these potent actives over the entire skin surface, the SIRENs strategically seek out only the damaged skin cells while simultaneously avoiding impact to the healthy skin. This minimizes the risk of irritation that one might experience using a harsh active ingredient and reduces the overall number of products in your skincare routine by combining multiple actives into one effective formula.
Unlike most skincare that release actives all over the skin, U Beauty’s SIREN Capsule Technology uses lower levels of actives, preserving healthy skin cells while providing results.
Now onto my favorite products…
The U Beauty Duo
U Beauty calls this the foundational routine. The Duo contains the original Resurfacing Compound and The SUPER Hydrator. The Resurfacing Compound visibly brightens, evens texture, minimizes pores, and fades fine lines and wrinkles, while The SUPER Hydrator provides up to 48 hours of sustained hydration where skin needs it most.
All I can say about this powerful duo is it has transformed my skin – it is glass-like and poreless. I really believe this combo works for all skin types.
Let’s dig in deeper into each product…
The Resurfacing Compound
The Resurfacing Compound is the product that started it all for U Beauty. It is a gel-like, very lightweight formula, and it feels so good on your skin. It truly is a multitasker: it brightens, resurfaces, renews, tightens, equalizes, and defends the skin in one simple step. Key ingredients in the Resurfacing Compound are Antioxidants, Stabilized Vitamin C, Stabilized Vitamin E, Stable retinol, Hyaluronic Acids, and AHA’s.
The SUPER Hydrator
The SUPER Hydrator is a hyaluronic but so much more. This is a next-level moisturizer that actively hydrates for up to 48 hours, it transports five unique sizes of hyaluronic acid molecules deeply into the skin—for sustained intense, multi-level hydration and increased bounce, creating a protective 3D shield to lock in moisture all day long, revealing primed, nourished, and hydrated skin. It is great for fine lines and wrinkles, and it does deep ingredient delivery. The hydrator also features the signature SIREN Capsule Technology and the brand-new, patent-pending HYDRA-SIREN Capsule; delivering anti-aging ingredients strictly where the skin needs it.
The key ingredients are purified oat extract, shea butter, peptides, avocado oil, grapeseed oil, and organic argan oil.
My experience with the brand
I promised an honest review of U Beauty products, and all I can say is that I love these products. U Beauty products do what they promise andthe clinical results speak for themselves.
I am also very impressed with their ethos. U Beauty is: clean, scientifically proven, cruelty free, sustainable and green.
My absolute winning combination is the duo consisting of the The SUPER Hydrator and the Resurfacing Compound.
What’s better, is you will experience visible results in as little as 3-6 days, and improved skin with continued use. In as few as 3 days, the Resurfacing Compound visibly brightens, evens texture, minimizes pores, and fades fine lines and wrinkles, while its powerful hydrating Super Hydrator counterpart smooths, softens, and plumps.
Skin is silky, uniform, and free of visible imperfections.
Together, The U Beauty Duo is the ultimate pairing for skin that looks and feels fully transformed.
Now that is a glowing review!
U Beauty is providing a special deal just for The Glow Wellness
Use code TheGlow20 and receive 20% off of any product in the line including The U Beauty Duo which is already discounted as a package, making it a tremendous deal.
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